Listing costs nothing and the commission applies only on a completed sale. Escrow protects you too: a confirmed handover cannot be charged back weeks later, which is exactly what happens on classifieds.
There are 1947 LoL accounts on sale right now, and the median asking price is $28.45. Half of them sit between $19.82 and $44.68. These are live listings, not an estimate — you can open the catalogue and see every one of them.
Buyers search for specific items, not for totals. On LoL these are the ones people ask for by name, in the order of how rarely they show up in our catalogue — the rarer it is, the more it adds:
Listing is free and we take a commission only when the account sells. What raises the price is the specification stated plainly: server, current rank and peak rank, level, number of owned champions and the Blue Essence balance. An account sold with its mailbox is worth substantially more than the same account without one, because access is the first thing every buyer filters on — and on classifieds it is the thing nobody can verify.
The application takes a few minutes and does not require an account. Listings go live after moderation, usually the same day.